| | Sumário
J. theor. appl. electron. commer. res. vol.15 no.1 Talca jan. 2020  Editorial | | | | | | · Editorial: How Digital Innovators Achieve Customer Value
Gellweiler, Christof; Krishnamurthi, Lakshman
| | | | | Research | | | | | | · Mobile Payment: The Hiding Impact of Learning Costs on User Intentions
Molina-Castillo, Francisco-Jose; Lopez-Nicolas, Carolina; de Reuver, Mark
| | | | | | · Factors in the Ecosystem of Mobile Payment Affecting its Use: From the Customers' Perspective in Taiwan
Yeh, Hsiaoping
| | | | | | · Visual Communication and Consumer-Brand Relationship on Social Networking Sites - Uses & Gratifications Theory Perspective
Kujur, Fedric; Singh, Saumya
| | | | | | · Grey Relational Classification of Consumers' Textual Evaluations in E-Commerce
Fidan, Hüseyin
| | | | | | · Exploring Consumers’ Buying Behavior in a Large Online Promotion Activity: The Role of Psychological Distance and Involvement
Liu, Qihua; Zhang, Xiaoyu; Huang, Shan; Zhang, Liyi; Zhao, Yang
| | | | | | · Detection of Auction Fraud in Commercial Sites
Anowar, Farzana; Sadaoui, Samira
| | | | | | · How to Boost your App Store Rating? An Empirical Assessment of Ratings for Mobile Banking Apps
Pal Kapoor, Anuj; Vij, Madhu
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