Resumen

SAURA GARCIA, Carlos. The dark side of GAFAM: Monopolization of data and loss of privacy. Veritas [online]. 2022, n.52, pp.9-27. ISSN 0718-9273.  http://dx.doi.org/10.4067/S0718-92732022000200009.

The rapid advance of digitization and hyperconnectivity of modern societies has led to the datafication of people's lives and the big data revolution. These two phenomena have great potential that can cause multiple benefits in many aspects of citizens' lives, but their implications and dangers must also be considered. This article focuses on the dangers caused by the large technology corporations on the planet, the so-called GAFAM (Google, Amazon, Facebook, Apple, and Microsoft). The processes of extraction, storage, and analysis of data from people's lives carried out by the GAFAM have various dangerous implications for the citizens themselves, among which stand out the monopolization of their data and the loss of privacy. This article will delve into these two threats. Using a hermeneutical-critical methodology based on the analysis of bibliographic sources, the objective of this article is to examine the main risks of GAFAM for citizens and propose solutions to them.

Palabras clave : datafication; big data; data; monopolization; privacy; GAFAM.

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