Journal of technology management & innovation
versión On-line ISSN 0718-2724
WILLOW, Charles. Third-Generation Display Technology: Nominally Transparent Material. Journal of Technology Management & Innovation [online]. 2010, vol.5, n.4, pp. 110-120. ISSN 0718-2724. http://dx.doi.org/10.4067/S0718-27242010000400009.
Display technology is reshaping the consumer, business, government, and even not-for-profit markets in the midst of the digital convergence, coupled with recent smart phones led by Apple, Inc. First-Generation (IG) display technology was dominated by the Cathode Ray Tubes, followed by Liquid Crystal Display and Plasma in 2G. A radically innovative shift as a disruptive technology is expected to follow in 3G to utilize virtually any transparent material, which wirelessly connects to portable access points. This paper studies the feasibility of the 3G Display Technology (DT) with Technology S-Curves, and presents possible business models and technology strategies which may be generated from it. Additional subsets of business models may be derived for a wide range of industry applications.
Palabras clave : display technology; sisruptive technology; radical innovation; technology S-Curve; business model; technology strategy; Liquid Crystal Display; Light Emitting Diode; plasma display; wireless network; access point; glass technology; management of technology; management information systems.