versión On-line ISSN 0718-2228
GODOY, Lorena y MLADINIC, Antonio. Gender Stereotypes and Roles in the Labor and Personal Evaluation of Men and Women in Management Positions. Psykhe [online]. 2009, vol.18, n.2, pp. 51-64. ISSN 0718-2228. http://dx.doi.org/10.4067/S0718-22282009000200004.
Based on the congruence role theory (Eagly, 1987), this study analyzed how gender stereotypes and gender role expectations influenced the evaluations of either a female or a male executive officer. The study was quasi-experimental and transversal, with a mixed design. Two hundred and forty two managers were asked to read the description of an executive officer and evaluate the target on various domains in both work and personal settings. One-way, factorial, and repeated measures analysis of variance were performed, considering target's and participant's sex and setting (work or intimate setting). The results showed that neither the participant's nor the target's sex influenced evaluations. However, a main effect was found for setting, such that both men and women were better evaluated in the working setting than in the personal setting.
Palabras clave : gender stereotypes; gender roles; work; performance evaluation; women.